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Louif Paradis’s NUCLEAR Brand in store

Who doesn’t like Louif Paradis? Seriously the guy is one of the most infuential street snowboarder of all time, and he’s a very humble person with lots of integrity. We are very proud at Underground Tuning to carry his new line of headwear called Nuclear.

“His detailed attention to the product and very specific tastes pushed us further into the designs every year, and from there we realised it was time to gather not only Louif’s design ideas, but his whole perspective of what his brand would be. Nuclear is born organically after 7 years of collaboration with Louif. »
-Guillaume Brochu, IFOUND and Nuclear sales manager.

Dope look, all the nicest fit and NUCLEAR will give 2% of all sales to ON THE ROAD : FUKUSHIMA BRANCH, which is raising funds to rebuild Ishinomaki, and help on a indoor action sport center. Come check it out!Nuclear-louif-photo


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